MetaOptima’s Sales and Marketing Coordinator is a critical part of our sales and marketing departments and responsible for filling the sales funnel with high quality leads, qualifying inbound leads to determine sales readiness, and outbound lead generation including but not limited to identifying, qualifying and converting target prospects. As MetaOptima’s Sales and Marketing Coordinator, you will learn the fundamentals of being a successful business development representative with an opportunity to learn, grow and advance in your career.
Sales Development Representatives are expected to work both independently and collaboratively within MetaOptima’s systems and tools such as HubSpot, Zoom, LinkedIn, and others. Ideal candidates must be driven self-starters who are excited to be a part of something big and are motivated by growth opportunities. This is a full time, Co-Op position in our Headquarters office in downtown Vancouver, BC.
Qualify incoming leads in your pipeline through email correspondence and introductory phone calls in a timely manner.
Schedule and execute introductory calls/product demonstrations for qualified leads.
Execute outbound prospect activities via phone, social media and email channels to generate qualified leads and pipeline
Conduct account and market research to support the Sales Team with strategic account penetration
Identify client needs and accurately transcribe client details into Marketing Platform and CRM.
Set up meetings and conduct a warm handoff between (prospective) customers and the Sales Executives
Present our company and solutions to decision makers in a way that clearly conveys our value and motivates interest.
Work closely with Sales Team and Marketing Team to ensure success at conferences and tradeshows, including pre-conference outreach for meetings and post-conference follow-ups.
Meet monthly performance KPIs to ensure company revenue goals are met
Other marketing and sales related duties as assigned
Experience and Qualifications:
Currently enrolled and working towards a Bachelor’s or Master’s degree in Business, communitications, health sciences or a related field, or equivalent
Preferred 1+ years of experience in a customer-facing role (phone, in-person, support), preferably within a healthcare or technology start-up environment
A passion for health and technology start-up with an aim to improve patient care and engagement through technology.
Contagious positive attitude, leadership and an ability to adapt to everyday changes
An enthusiasm for team work;, a self-starter and highly ambitious to grow your knowledge, skills and career
Not afraid of a challenge and a relentless focus on rallying others to achieve goals
Strong written, verbal, presentation and listening skills
Ability to quickly learn new technologies, including marketing automation and project management tools
Exceptional organizational skills to manage a high volume of activities and opportunities.
Exhibit a positive attitude, composure under pressure and willingness to think out of the box to drive results
Confident, competitive, accountable and detail oriented